The Personal Side of Real Estate Selling or buying your home will be the biggest transaction of your life. Its deeply emotional and personal. That is why you need a realtor that brings the personal, human touch to all her deals. Combined with state of the art innovative marketing your sale will reach the greatest share of core buyers. When buying, whether the first time or trading up having an advocate that listens and understands your needs is what will make your offer stand out amongst the crowd. Work with a broker that brings years of experience and knowledge of the market but more importantly, The Personal Touch! A native New Yorker, Maryann Casini Johnson has been an Upper West Side resident for more than 15 years. Prior to that, Maryann called the Upper East Side home. Having studied in New York City and traveled extensively abroad, Maryann brings her New York savvy to all her clients. She is skilled in marketing and selling residential real estate in Manhattan and knows how to guide her clients effortlessly through the complex and often challenging NYC real estate market. Her objective is to make her clients selling or buying experience as simple and painless as possible. She helps her clients understand the current market and trends and set realistic expectations for their sale or purchase. Maryann is a dedicated, dependable and hard working agent who will handle your real estate business with the importance and commitment you deserve. Maryanns vast knowledge of the Manhattan real estate market, trends and neighborhoods ensures accurate pricing of sellers' properties. She specifically tailors the strategy and execution of creative and unique marketing for each individual property and seller, guaranteeing her clients the highest market price is achieved on every sale. She thoroughly enjoys working with purchasers and welcomes the challenges of thinking outside of the box. While devotedly listening and understanding her clients needs, she is also able to bring a fresh take on something out of the ordinary with 100% satisfaction. Her keen ability to zero in on newly listed properties quickly gives her buyers the advantage over other purchasers. Whether working with first time or seasoned buyers or sellers, she works tirelessly until her clients are in the perfect new home or the maximum sales price is achieved. Maryann comes to Real Estate after a long and successful career in TV Production where she held various account executive positions with HBO Studio Productions, VideoWorks, Limelight and VCA Teletronics. Her experience selling and marketing production, post production, live action and special effect and graphics and working with independent as well as ad agency producers under tight budget and time constraints proved the perfect preparation for selling real estate in the fast paced and competitive New York City market. Client testimonials: From the first time we met Maryann - we accepted her offer to appraise our apartment two years before we would hire her as a broker - we were impressed by her charming personality and her knowledge of the market for real estate in our neighborhood. When we eventually decided to sell our apartment she was the first person we considered. The journey from listing to closing can be stressful and exhausting which is why it is essential to have positive, professional, intelligent and likable people on your side. Maryann is all of these things. From coordinating the staging of the apartment for photographs, hosting the open house, or communicating with prospective purchasers, lawyers or the co-op board, Maryann is responsive and effective. Of course we would recommend Maryann to anyone looking for a savvy and talented real estate broker in the Manhattan area. - Jacob R. F. K., June 2015 Finding an apartment on the Upper West Side is a daunting prospect. Without Maryann Johnson it certainly would have been impossible for me to find the right place at the right price. She is patient, kind, and extremely knowledgeable. Above all, she combines a sunny temperament with sober judgment. She certainly knows the ins an outs of the market and her skill at navigating the tribulations of securing a mortgage, negotiating with the co-op board, and preparing for the closing is simply remarkable. More than a broker, Maryann has become a friend and a wise adviser. She went far beyond the necessary requirements, providing information and suggestions for all sorts of contingencies from cabinets to contractors. In short, Maryann Johnson is a gem. - Anson R. - July, 2014 Maryann provided invaluable assistance in packaging an attractive offer in a competitive environment, in contract negotiation, and in the board application and approval process for me and my dog. She handled difficult personalities with good humor, worked very well with my team, and kept on top of the entire transaction. Judith W. - September 2013 Dear Maryann, my husband and I cant thank you enough for handling the sale of our home. From beginning to end you were a trustworthy and reliable advisor and advocate who went above and beyond for us. We feel so lucky to have had you as our realtor. It could have been a harrowing experience for us navigating a sale from 3,000 miles away, but we rested easy knowing you were taking care of every last detail. Wishing you all success in the future! Many sincere thanks - Annie T. and Michael B. Now that weve closed and have happily moved into our new apartment in the West Village, Id like to take this opportunity to thank Maryann Johnson for doing such a wonderful job in finding and assisting us in the purchase of the apartment for my daughter, Erica. As a property consultant myself, I am all too aware of what it takes to search out good properties and then deal with clients individual needs. Maryann could not have been more professional, accommodating and wonderful to deal with, not to mention responsive and timely. If it hadnt been for her, we would never have found such a wonderful property in so little time! Or have gotten board approval so easily. We are forever indebted to her and to you for being agents par excellence. We will highly recommend you to anyone looking for property in New York! - Adrian and Erica L. It is very rare that we bother with endorsement letters. However, after spending these many months working with Maryann Johnson, we had to take the time to express our thanks. Thank you for having the patience and experience to help us not only buy a new home, but also sell our existing one. Your professional attitude, integrity, intelligence and personal concern have made ours a successful and seamless experience. We had many specific qualities in an apartment that we were looking for. That along with the tight real estate market made this a challenge; one you rose to by finding us the perfect new home. It was a pleasure to work with you and we would highly recommend you and your company to anyone who desires to buy or sell a home. Thank you. - Lai & Steve, November 2013 Check out Maryanns monthly newsletter by following her on Facebook at Maryann Johnson @ Halstead on Facebook and follow tweets @maccassi on Twitter.